Customize your Campaign with unique terminology.
RallyUp allows you to customize the terminology for:
- Campaign terms such as “donors”, “donations”, and “Campaign”
- Component terms such as “entries”, “prizes”, “tickets”, “Participants”, and more
Your customized terminology is automatically applied throughout your fundraiser, creating a cohesive and personalized experience for supporters.
Why would I customize Campaign and activity terminology?
Customizing terminology helps you align your fundraising language with your organization’s brand voice and audience preferences. Different causes resonate with different language:
- Animal shelters might prefer “adopters” instead of “donors.”
- Youth sports organizations might use “supporters” or “boosters.”
- Educational institutions often use “contributors” or “benefactors” to match their formal tone.
- Faith-based organizations might replace “Campaign” with “mission” or “ministry.”
Using familiar language makes supporters feel more connected to your cause and can improve engagement rates. Terminology customization also helps you avoid generic fundraising language when more specific terms better describe your Components, such as using “attendees” instead of “donors” for ticketed events.
How do I customize Campaign-level terminology?
Campaign-level terminology applies across your entire fundraiser, affecting how you refer to supporters and their contributions:
- Go to Account Navigation in the left menu and select Campaigns.
- If you have chosen a list view, click on the Campaign title. If you have chosen a grid view, click on the Campaign image.
- Select Campaign Setup.
- Go to Options in the timeline and select Terminology Options.
- Scroll down to Campaign Terminology and choose the terms you’d like to use for each terminology option, or select Other to insert your own:

- Select SAVE.
Your selected terminology immediately replaces default terms throughout your Campaign Page, emails, and receipts. For example, if you change “donor” to “supporter,” that term will appear consistently wherever the default “donor” would have displayed.
How do I customize Component-specific terminology?
Component-specific terminology lets you customize language for individual fundraising Components like Raffles, Sweepstakes, Auctions, or Ticketing & Registration:
- Go to Account Navigation in the left menu and select Campaigns.
- If you have chosen a list view, click on the Campaign title. If you have chosen a grid view, click on the Campaign image.
- Select Campaign Setup.
- Go to Options in the timeline and select Terminology Options.
- Scroll down to the relevant activity terminology section (e.g., Sweepstakes Terminology) and choose the terms you’d like to use for each terminology option, or select Other to insert your own:

- Select SAVE.
Each fundraising Component has its own terminology section, allowing you to customize language specifically for that component without affecting other parts of your Campaign.
What other terminology can I customize?
Beyond Campaign and activity terms, you can customize additional elements to create a fully branded experience:
- Customize your call-to-action button text to match your campaign’s purpose, changing generic “Donate” buttons to action-specific phrases like “Join Us,” “Get Tickets,” or “Enter Now.”
- For Peer-to-Peer campaigns, you can rename your Participant Center to align with your event theme, such as “Fundraiser Hub,” “Team Portal,” or “Runner Dashboard.”
These additional customizations complement your terminology settings to create cohesive messaging throughout your fundraiser. Explore how to change donate button terminology and rename your Participant Center to maximize customization.
Frequently Asked Questions
Does customized terminology affect my Campaign reports and data exports?
No, customized terminology only affects what displays on public-facing pages, emails, and receipts. Your administrative dashboard, reports, and data exports continue using RallyUp’s standard terminology for consistency. This ensures you can easily interpret reports and communicate with RallyUp support without confusion, while still providing customized language to your supporters.
Can I use different terminology for different Campaigns?
Yes, terminology customization applies individually to each Campaign. You can use “donors” in one Campaign and “supporters” in another, or customize differently based on each Campaign’s specific audience and purpose. This flexibility lets you tailor language to different fundraising contexts while managing multiple Campaigns from the same organization account.
What happens if I choose “Other” and enter custom terminology?
When you select “Other,” you can type any custom term you want to use. Your custom term replaces the default throughout your Campaign wherever that terminology appears. Ensure your custom terms are clear, grammatically correct, and meaningful to your audience. RallyUp applies your exact spelling and capitalization, so review carefully before saving.
Will customized terminology appear in donor receipts and confirmation emails?
Yes, your customized terminology appears in all supporter-facing communications, including transaction confirmations, donation receipts, ticket confirmations, and automated Campaign emails. This creates a consistent branded experience from initial Campaign visit through post-donation communications. However, legal compliance text in receipts uses standard required language regardless of terminology customization.
Can I change terminology after my Campaign is already live?
Yes, you can modify terminology at any time, even after your Campaign launches. Changes take effect immediately when you save, updating all instances where that term appears on your Campaign Page and in future communications. Previously sent emails and receipts retain the terminology that was active when they were sent. Consider the timing of terminology changes to avoid confusing supporters who may have seen previous language.