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RallyUp
Online Fundraising for Nonprofit Organizations
Total raised
0
Campaign Goals
Raise $125,000
Increase awareness
Create opportunities to get
involved
Activities used:
In 2021, Kiteboarding 4 Cancer aimed to raise $125,000, increase awareness of their organization, and create meaningful opportunities for donors to get involved.
Considerations &
Constrains
In years past, KB4C brought together kiteboarders from around the world to participate in their signature kiteboarding race in the mighty Columbia River, the Kite Derby. This event is designed to embody the battle that someone facing cancer endures every day.
While the Kite Derby has been the main event of KB4C in past years, 2021 presented several unique challenges. With travel restrictions and safety concerns due to COVID19, KB4C was unsure how much money they would be able to raise at their in-person event.
In addition to concerns about in-person attendance, KB4C also wanted to ensure that their event was easy to set up and simple to access and that logistical challenges wouldn’t cause staff or volunteers to overexert themselves.
The Results
KB4C decided to host a hybrid event and include several other fundraising activities. In addition to the Kite Derby hosted in the Columbia River, KB4C invited participants to race from anywhere as they raised money from their personal network of friends and family via personalized fundraising pages.
Donors had the opportunity to donate directly to a participant or team, purchase a ticket to the main event, buy merchandise, bid on auction items, or buy raffle entries.
KB4C 2021 was a huge success, raising $152,732 to help them meet their mission. The fundraiser also helped spread the word about Project Koru and allowed the organization to create a template for a highly successful hybrid event that can be used as a roadmap in the years to come.
Type of event
Hybrid
Total raised in 2021