Learn about RallyUp’s Ticketing & Registration options and how to customize them.
Selling tickets online for an in-person, online, or hybrid event may seem complicated, but RallyUp provides many tools and customization options to help you run a smooth and successful event. This comprehensive guide covers everything you need to know about creating and managing ticketed fundraising events.
What types of events can I run with RallyUp Ticketing & Registration?
RallyUp supports three main event formats to match your fundraising needs and audience preferences:
- In-person events are held at physical locations where donors purchase tickets to attend in person, with any additional fundraising Components like Auctions or Raffles taking place onsite.
- Virtual events are hosted online as Livestreams where donors purchase tickets to access the virtual experience, with all fundraising Components available online.
- Hybrid events combine both formats, held at physical locations while also open to virtual attendees, allowing some or all fundraising Components to be accessible to both in-person and virtual participants.
This flexibility lets you reach broader audiences and accommodate different supporter preferences.
For in-person events, consider enabling our Advanced Components that help you manage your event with less time and effort. Learn more about turning your fundraiser into a live virtual event to understand your options.
What Ticketing & Registration features and customization options are available?
RallyUp provides extensive ticketing tools to create professional events:
- Sell individual tickets or group tickets organized as tables, both fully customizable with your preferred terminology, images, descriptions, and pricing tiers.
- Set time limits to create early-bird pricing windows or quantity limits to manage venue capacity.
- Collect specific attendee information through custom fields for each ticket type, such as meal preferences, accessibility needs, or t-shirt sizes.
- Enable pre-registration and allow supporters to save payment methods before ticket sales begin, enabling instant checkout when tickets go on sale.
- Enable QR code check-in for speedy attendee verification at your event entrance.
Explore guides on creating event tickets and tables, Campaign pre-registration, and checking in event attendees to maximize these features.
Can I combine Ticketing & Registration with other fundraising Components?
Yes, you can add any RallyUp fundraising component to your ticketed event, creating comprehensive fundraising experiences that maximize revenue opportunities. Common combinations include:
- Selling tickets alongside Silent Auctions for gala dinners
- Offering Raffle entries to ticket buyers
- Running Crowdfunding campaigns for event sponsorships
- Adding Live Auctions during in-person events
For virtual or hybrid events, you can add Livestream features to broadcast your event to remote attendees. Gated Livestreaming requires ticket purchases for virtual access, creating exclusive online experiences.
Multiple Components on one Campaign Page let supporters engage in various ways while you manage everything through a single platform.
How do I promote my ticketed event effectively?
Successful event promotion requires strategic multichannel outreach to reach potential attendees:
- Share your Campaign link on social media platforms with compelling event details and eye-catching graphics highlighting special guests or unique experiences.
- Email your donor database with personalized invitations and exclusive early-bird offers.
- Create QR codes for print materials like flyers, posters, or direct mail pieces that let people access your ticketing page instantly from smartphones.
- RallyUp’s free Text-to-Give tool lets supporters text a keyword to 33100 to receive your Campaign link immediately on mobile devices.
- Consider partnering with local businesses or community organizations to expand your promotional reach.
- Use targeted social media advertising to reach new audiences beyond your existing supporter base.
Learn about sharing your Campaign link, using QR codes, and Text-to-Give promotion to maximize ticket sales.
What reports and data are available for managing my event?
RallyUp provides comprehensive reporting tools to help you manage every aspect of your ticketed event:
- Ticketing reports show total tickets sold by type, remaining ticket inventory, and revenue tracking by ticket category.
- Attendee reports provide contact information, special requirements, and check-in status for event day coordination.
- You can export attendee lists to share with catering, venue staff, or volunteer coordinators.
- Real-time reporting helps you track sales velocity and adjust promotional strategies if needed.
- Payment reports reconcile all ticket revenue and fees for financial planning.
Understanding your Ticketing & Registration reports ensures smooth event operations from ticket sales through event day execution.
How can I track attendee behavior and optimize my ticketing strategy?
Integrate analytics tools to gain insights into how supporters interact with your ticketing page:
- Google Analytics tracking reveals how visitors navigate your event page, which ticket types attract the most interest, and where potential buyers abandon the checkout process.
- Meta Pixel integration lets you track ticket purchases and create targeted advertising campaigns to reach similar audiences who haven’t yet bought tickets.
These analytics help you identify drop-off points in your sales funnel, optimize ticket pricing tiers, and refine promotional messaging based on actual behavior patterns. Data-driven decisions improve conversion rates and maximize attendance. Learn about Meta Pixel and Google Analytics integration to make informed event management decisions.
What specialized features are available for large in-person events?
Organizations planning major galas, dinners, or conferences should consider using RallyUp’s Advanced Components. You can access all Advanced Components by selecting the Flex plan and paying a Platform Fee, which you can opt to pass on to donors. If you need custom pricing for a large in-person event, contact us.
Frequently Asked Questions
Can I offer multiple ticket tiers with different pricing and benefits?
Yes, you can create unlimited ticket types with different prices, benefits, and availability windows. Common ticket structures include general admission, VIP experiences, early-bird discounts, and student rates. Each ticket type can have its own description explaining included benefits, quantity limits to control sales, and time limits for special pricing windows. This flexibility lets you maximize revenue through tiered pricing strategies while offering options for different budget levels.
Do I need to use a separate platform for check-in or can RallyUp handle it?
RallyUp provides built-in QR code check-in functionality, eliminating the need for third-party check-in platforms. Each ticket buyer receives a unique QR code that you can scan using a smartphone or tablet at your event entrance. The system tracks check-in status in real-time and prevents duplicate entries. This integrated solution keeps all your event management in one place from ticket sales through event day execution.
Can I sell both individual tickets and tables/packages for the same event?
Yes, you can sell individual tickets and tables/packages simultaneously on the same Campaign Page. This is particularly common for galas and dinners where some supporters want to purchase entire tables while others buy individual seats. You can set different pricing, benefits, and capacity for each option. Buyers see both choices during checkout and select their preferred option.
Will ticket buyers receive confirmation and reminder emails automatically?
Yes, RallyUp automatically sends confirmation emails immediately after ticket purchase with all event details and QR codes. You can customize these emails to include your branding, event logistics, and special instructions. The system can also send automated reminder emails as your event date approaches, though you control the timing and content of these reminders through your Campaign settings.
How do I see a sample Ticketing & Registration Campaign before creating my own?
RallyUp provides a sample ticketed event that demonstrates the features and attendee experience. Viewing the sample helps you understand ticketing options, checkout flow, and Campaign Page layout before building your own event. You can also preview your event in Draft Mode before going live to test the experience and make adjustments. Learn how to preview campaigns in Draft Mode to ensure everything functions correctly before launch. For pricing information, review RallyUp’s pricing options to understand costs associated with Ticketing & Registration Campaigns.