Learn how Donation Pages differ from Crowdfunding Campaigns and decide which is best for you.
RallyUp offers two convenient options for accepting flat donations: a Donation Page and a Crowdfunding Campaign. Both have unique features and can be used for different purposes. Explore the differences between these two fundraising styles to help decide which will best suit your needs.
What are Donation Pages and when should I use them?
What are Crowdfunding Campaigns and when should I use them?
Crowdfunding Campaigns are fundraisers that have a scheduled beginning and end date. Crowdfunding Campaigns can also be combined with other fundraising Components to create a unique fundraiser that suits your organization’s needs. You can also:
- Offer Perks for various donation levels
- Add images, videos, and an organization description to your Campaign Page
- Add Peer-to-Peer fundraising so your supporters can get involved and help raise funds
View a sample Crowdfunding Campaign
Understand: Charity Crowdfunding
What features do Donation Pages and Crowdfunding Campaigns share?
Donation Pages and Crowdfunding Campaigns both have the following features:
- Text-to-Give capability: How-to: Promote Your Campaign with Text-to-Give
- Widgets you can add to your organization website: How-to: Create a Widget for Your Campaign or Donation Page
- Customizable preset donation amounts with optional images and descriptions for donors to choose from
- Donation designation options that allow donors to choose how their donations are used: How-to: Create Donation Designation Options Using the Fund Feature
- Custom fields to collect donor data during checkout: How-to: Create Custom Questions to Collect Donor Information
- Payment method options so you control how donors can pay: Understand: Accepted Payment Methods
- Confirmation emails that are automatically sent to the donor and act as tax receipts
- Reports you can download to organize and analyze your data: Understand: Donation Page Reports; Understand: Crowdfunding Reports
- Recurring donation setup so donors can send the same donation monthly, weekly, etc.
- Note that when your Crowdfunding Campaign ends, all recurring donations set up through the Campaign will be canceled. If you want to increase the number of recurring donations your organization receives, we suggest setting up a Donation Page, as they’re intended to remain active for longer.
Frequently Asked Questions
What’s the main difference between Donation Pages and Crowdfunding Campaigns?
Donation Pages offer year-round, streamlined donation acceptance with no end date, ideal for recurring donations. Crowdfunding Campaigns have scheduled start and end dates, can combine with other fundraising Components, and offer features like Perks and Peer-to-Peer fundraising.
Which option is better for accepting recurring donations?
Donation Pages are better for recurring donations because they remain active indefinitely. When a Crowdfunding Campaign ends, all recurring donations set up through that Campaign are automatically canceled.
Can I combine Crowdfunding with other fundraising Components?
Yes, Crowdfunding Campaigns can be combined with other fundraising Components like Raffles, Auctions, or Peer-to-Peer to create a comprehensive fundraiser. Donation Pages focus solely on accepting donations without additional Components.
Do both options allow me to collect custom donor information?
Yes, both Donation Pages and Crowdfunding Campaigns allow you to create custom fields to collect donor data during checkout, set up donation designation options, and configure payment methods based on your needs.
Can I offer donation incentives with either option?
Only Crowdfunding Campaigns allow you to offer Perks for various donation levels. Donation Pages focus on streamlined donation processing without tiered reward structures, though both allow customizable preset donation amounts.