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Home » Blog » How to host a Facebook birthday fundraiser
Host a Facebook birthday fundraiser

Fundraising By Ashley Carroll | 10 min read

How to host a Facebook birthday fundraiser

Are you the kind of person who likes to give on your birthday instead of receiving? Do you have a cause that you deeply care about, that is your “make a wish” before you blow your candles out?  

Birthdays are the one day a year you automatically get showered with love and admiration. Not everyone, however, loves to be the life and soul of the party. Hosting a birthday fundraiser is the perfect opportunity to divert all that attention and all those gifts you would receive and instead, have your family and friends gift it to a cause you truly care about.   

Now we all know about the #trending Facebook birthday fundraisers that we see lining our feeds as we scroll through the Meta verse with our morning cup of coffee. It may seem intimidating to try raising money through a birthday fundraiser – especially through such a popular social media platform like Facebook. We get it – it can be quite daunting to send a birthday fundraiser live to all your friends and family.  

That is why we are going to run you through how to set up and launch the perfect birthday fundraiser on RallyUp.com and then easily share it to your Facebook feed. The best part about this is that you don’t need to stop at Facebook, you can share it across all your social media platforms with the utmost confidence.  

It is your birthday, after all, so we want to make sure your birthday party fundraiser is stress free and a breeze to set up. What better way to celebrate the day you entered the world than by helping make it a better place? Time to let your hair down, get in the birthday spirit and keep reading for the gift that keeps on giving!  

Step 1: Visit RallyUp.com  

Visit RallyUp.com for fast, free fundraising in just a few clicks. You can visit RallyUp from your mobile phone or desktop. We recommend making a pot of tea, sitting down with your favorite afternoon dessert and jumping to the site. Get ready to create a birthday fundraiser that will encourage supporters and reach your dream fundraising goal. Birthday fundraising here we come!

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RallyUp.com website
RallyUp.com website mobile

Step 2: Get Started in 3 Minutes   

Okay, so 3 minutes is pretty specific, but it truly is that simple. You will be amazed at how quickly your account will be up and ready to go! To Begin, click “Get Started” at the top, right corner. Creating a birthday fundraiser has never been sweeter (how’s that dessert tasting? ;)).  

Step 3: Create your RallyUp account   

Sign up with a few fast personal details or simply log in if you are an existing member.  By your second bite of that delicious treat you prepared yourself (you deserve it), you’ll be creating a fundraising page you’ll be excited to wake to on your actual birthday!

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Create RallyUp account
Create RallyUp account mobile

Step 4: Tell us a little more about you  

Before you create your Experience, a little more information is needed to understand your fundraising needs. This will take less than 1 minute. As it is your Birthday, you could raise funds to support a charity or nonprofit organization of your choice, or a personal cause. Choose the option that best suits you and set yourself up for success!

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Tell us a little more about you form
Tell us a little more about you form mobile

Step 5: Create your perfect birthday fundraising experience 

Once you have the charity or nonprofit organization you want to raise funds for, you can then move on to the exciting process of choosing your fundraising activity. First decide if you want to run your fundraiser online, in-person or both! Any event you choose is sure to be a big success and an extra special story for the books.  

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Create birthday fundraising experience
Create birthday fundraising experience mobile

Now it’s time to select your favorite fundraising activity. RallyUp offers 9 powerful ways for you to raise funds for free, so you have a whole lot of fundraising ideas to pull from. What are you feeling this year? An innovative “Dance A-Thon”? A fun “Party for a Purpose” Livestream? An irresistible raffle to “Fundraise for your age”? All of the above?  You don’t need to settle for a reasonable amount, the more events, the more potential donors, repeat donors, new donors and funds raised!   

Perhaps the worthy cause you want to raise money for and support is calling for something specific. Whatever you want, you will be sure to find it on RallyUp.com. If you want to run more than one activity, well, you’re in luck! RallyUp lets you run different fundraisers all from a single URL – so you can keep the party all in the same venue.

Step 6: Add Features to your birthday fundraising events 

You have the power to add optional Features or Activities, like an online store or an auction, to keep the party going and boost engagement. We are sure your friends, family members and Facebook users will be thrilled to have a few different options to pick from and donate to on your birthday.

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Add Features to fundraising events
Add Features to fundraising events mobile

Step 7: Facebook fundraising that feels like you  

It’s your birthday and the good cause you care about, so make sure your friends and family see you when they open your fundraiser for your big day.   

Custom branding is a great idea to make sure your Facebook birthday fundraiser stands out from the crowd of Facebook fundraisers. It’s also a great way to show off your personality on your birthday and create that emotional connection with your friends and family members. On RallyUp, you can customize everything from the colors and fonts used on your page, to the images and videos you use. This will get your birthday party started with the fundraising event of the season!  

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Facebook fundraising
Facebook fundraising mobile

Come up with a catchy campaign title for your Facebook fundraiser  

Facebook fundraisers are popular and filled with creative fundraising ideas. You don’t need to be an incredible wordsmith to come up with a catchy title that will grab people’s attention. But you do want to have your birthday fundraiser compete on your friends and family’s feeds.  

The best part of a birthday fundraiser is a simple “it’s my birthday, gift me in this way” will grab the attention of your loved ones. Afterall, your community loves you and wants to give you what you really want on your birthday. But, if you can come up with a campaign title that will stand out from the social media crowd and grab attention, it will definitely create some extra pull towards your birthday fundraiser and help you raise money!

Use compelling images for your birthday fundraising 

When looking at what images and cover photo to use, try and choose ones that are relevant to your charity. Try and use real-life images of the organization or people you are raising funds for.  This will help relay the message to your Facebook donors and friends about the charity and cause you are raising funds for with your birthday party fundraiser.  

Compelling images for Facebook birthday fundraisers should also be visually appealing to your friends and family. Bright colors, interesting angles, and good composition will draw more eyes to your fundraising page and help you raise money and donations. You want to make sure the image stands out and grabs attention – that is a huge reason why birthday fundraisers are successful.  

It is also important to use images that evoke emotion and tell a story when dealing with birthday fundraisers. Try to catch a moment that will make people stop and think about the charity or nonprofit you are supporting. It is also your birthday, so don’t be shy, include a picture of yourself in there somewhere – your community loves you and wants to see your beautiful face! Birthday fundraisers are after all a celebration of you and your charity of choice.  

Your Birthday Fundraising Campaign Date

When setting up your campaign, remember to set your fundraising deadline as your birth date. This gives your supporters and friends a solid deadline they can give by and will encourage people to give more funds as they won’t want to miss the date.

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Fundraising Campaign Date
Fundraising Campaign Date mobile

 

Step 8: Checkout!   

You can send your fundraiser live on RallyUp.com with no processing fees, contracts or credit card information. RallyUp is completely free with donor tipping. You can add additional premium features if you want to, by subscribing to RallyUp+. But if you are looking to run a quick yet mega-successful birthday fundraiser, you have all the tools you need with your free RallyUp account.  RallyUp will also store your donor data for you to track donations to your charity of choice in real time.

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Checkout fundraising form
Checkout fundraising form mobile

Step 9: Launch your Facebook birthday fundraiser to the world  

Once you’ve launched your fundraising page, it’s time to start getting the word out. The best way to do this is to take advantage of the free marketing tool that is social media.  This free medium is the perfect place for birthday fundraisers to soar.  

Everyone takes to social media, and especially Facebook, on your special day to wish and celebrate you. You can use Facebook and other social media platforms to thank your community and offer a simple link to your birthday fundraiser on RallyUp.com. Make sure to post your Facebook birthday fundraiser to all the platforms you use so all your loved ones will see it on all their feeds.  

To drum up extra support and money for your charity, here are some marketing ideas for your birthday fundraiser to help you reach your fundraising goal.  

You can send out emails, text messages and even make a few personal phone calls to encourage support and donations. If you want to take it one step further, you could consider reaching out to local businesses or organizations who may be interested in supporting and donating to your cause. Whatever method you decide, make sure you include a link to your fundraiser page so that people can donate quickly and easily.  

The great thing about using RallyUp, is that it makes it easy to share your fundraiser with your network and get it seen by everyone and anyone.

Launch birthday fundraiser to the world Sea turtle

Step 10: Now that you have these birthday fundraiser ideas, let’s get this party started…  

All you have to do now is head over to RallyUp.com and set up the birthday fundraiser that’ll have you dancing throughout your special day.   

The RallyUp way is the popular way. It is so simple and fun it will have you delighted and eagerly waiting for your next birthday to roll around (which, let’s be honest, as we get older, is not always the most charming thought).  So, make it merry and a happy birthday– forever, with RallyUp! Pop on over to our sign up and see for yourself. You’ll be setting up those (virtual) party decorations and sending out digital invites in no time!  

Let's get your party started!
Fundraise for free

About the Author

Ashley Carroll

Ashely Carroll is a Fundraising Specialist at RallyUp. She has dedicated her career to helping charities and causes she cares about. After working in nonprofit education for a decade, she joined RallyUp. As a Fundraising Specialist, she loves hearing people's stories and helping their organizations thrive. She's working toward a personal goal of completing the Triple Crown of Hiking!

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